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Plant pot, candles, battery operated lamp, shelf and ornament

INSTA EMOTIONS: Fun and informal living room décor


The trends in society show in our habits, fashion style, home décor and everyday lives in general. With three new trends, JYSK continues the development of our assortment in the spring and summer of 2020. The three news trends are called INSTA EMOTIONS, MIDSUMMER and MY SPACE.

Social media is a phenomenon that is impossible to avoid and the way that we look at others and want to look at ourselves is reflected in INSTA EMOTIONS. It is informal and fun – and who wouldn’t love a big kiss from the lip shaped KLEMATIS velvet cushion?

2 velvet cushions (lip shaped and flower shaped), multi coloured cushion and throw in a basket

Virtual adventures and holographic experiences are top of mind when travelling in the new reality of SoMe. In this trend, we see engaging, optimistic and fine details like in the TRULS ornament, in complex interaction with nostalgia like the hand crafted looking GILBERT bowl.

Shelf with ornament, storage jars and bowls

Experimental and geometric shapes are central. Materials of strings, ceramic and glass are combined in new ways to give an edgy and playful look. Combine the AXEL ceramic plant pot with battery operated lamp VILLY – mix new and old and you are on point.

Ceramic plant pot with artificial plant, candles, ornament and battery operated lamp

INSTA EMOTIONS brings to life a colour explosion, yet the colours have a nostalgic and sun-faded look. Coral, rose and orange work as signatures and the way the colours are mixed is important: They go hand in hand. The kid’s rug GULMAURE is available in different designs, all with down toned colours.

Room with kids rug on the floor, storage box and basket with throw

Interested in the other trends? Read more about MIDSUMMER and MY SPACE.